 Click
for Enhanced Cover
|
Mission
Marketing Science focuses on articles that answer important research questions in marketing. We often employ a rigorous mathematical modeling approach aimed at improving the actions of marketing decision-makers. We also seek a deeper understanding of marketing
phenomena. Our articles report significant findings and methodological advances related to many marketing topics including pricing, new products, channels, promotions, sales-force management, buyer behavior, product lines, forecasting, advertising, competitive strategy, services marketing, targetability and segmentation.
Policies
Originality
By submitting any manuscript, the author
certifies that the manuscript is not copyrighted and is not
currently under review for any journal or conference
proceedings. If the manuscript (or any part of it) has appeared,
or will appear in another publication of any kind, all details
must be provided to the editor-in-chief at the time of
submission.
We require that at least one of the authors of each accepted
manuscript sign a copyright transfer form.
Permissions
Permissions to make digital/hard copy of
part or all of this work for personal or classroom use is
granted without fee, provided that copies are not made or
distributed for profit or commercial advantage, the copyright
notice, the title of the publication and its date appear, and
notice is given that copying is by permission of the Institute
for Operations Research and the Management Sciences. To copy
otherwise is permitted, provided that a per-copy fee is paid
through the Copyright Clearance Center, 222 Rosewood Drive,
Danvers, MA 01923. To republish, past on servers, or
redistribute to lists requires prior specific permission and/or
fee; address such requests, or requests For additional
information, to the Institute for Operations Research and the
Management Sciences, 901 Elkridge Landing Road, Suite 400,
Linthicum, MD 21090-2909
Reprints
Reprints of individual articles are available click
here;
direct inquiries about bulk rates and single copies, as well as
correspondence (subscriptions, membership dues, changes of address) to:
INFORMS, 901 Elkridge Landing Road, Suite 400, Linthicum, MD 21090-2909.
|
